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Research papers

Application of database technology to environmental data

The paper outlines the content of this proposed new Database product (IMSBASE) and explains how users will be able to work with it in order to draw off articles of commercial interest.

Catalogue: Seminar 1983: Information For Decision Making In The Pharmaceutical Industry
Author: James C. Newell
June 15, 1983
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Citation

Newell, J. C. (1983a, June 15). Application of database technology to environmental data. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/application-of-database-technology-to-environmental-data


Research papers

The use of on-line retrieval systems as an aid for decision making

The decline in the cast of computing has put new decision making tools based on mathematical models and statistical formulae within the grasp of a wide range of commercial organisations. However, mathematical models have their limitations in a...

Catalogue: Seminar 1980: Information Systems In Action
Author: Serge Lustac
June 15, 1980
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Citation

Lustac, S. (1980a, June 15). The use of on-line retrieval systems as an aid for decision making. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/the-use-of-on-line-retrieval-systems-as-an-aid-for-decision-making


Research papers

September 1989

It is interesting to note that computerized information retrieval is both the source of the problem and its solution. By this I mean that the availability of vast quantities of information is made possible by the databanks while, in turn, methods of...

Catalogue: ESOMAR Congress 1979: The Challenge Of Eighties
Author: Samuel A. Wolpert
June 15, 1979
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Citation

Wolpert, S. A. (1979a, June 15). September 1989. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/september-1989


Research papers

Active information on investments (German)

The prerequisite for any market process is the communication between supplier and consumer. Communication in two respects: 1. In that the supplier is active in informing the consumer in line with the latter's requirements; 2. In that the consumer is...

Catalogue: Seminar 1975: The Use Of Market Research In The Financial Fields
Author: L. Bransch
February 1, 1975
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Citation

Bransch, L. (1975a, February 01). Active information on investments (German). ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/active-information-on-investments-german-


Research papers

Active information on investments

The prerequisite for any market process is the communication between supplier and consumer. Communication in two respects: 1. In that the supplier is active in informing the consumer in line with the latter's requirements; 2. In that the consumer is...

Catalogue: Seminar 1975: The Use Of Market Research In The Financial Fields
Author: L. Bransch
February 1, 1975
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Citation

Bransch, L. (1975a, February 01). Active information on investments . ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/active-information-on-investments-